Libba Letton Crisis Management Logo Design
  • Design
  • Strategy
  • Development

Libba Letton is a PR professional with expertise in the field of crisis management. Her new endeavor needed a logo that communicated the urgent nature of her profession while also showcasing her personality. Instead of using the ‘tired’ PR initials Sundaram began to think about what happens within a company or organization that is experiencing the initial tremors of a crisis. The call for help or the call for Libba! is how this core idea was manifest. The concept walks the line between whimsical and serious while providing an unforgettable icon.


Inspired. Experienced. Results Oriented.

Contact Sundaram today to learn how we can help your company.